The REDX Podcast REDX

Join us for this episode of the REDX Podcast with Candace Lawson, a powerhouse agent in the Detroit Michigan market who focuses on expired listings, For Sale by Owner (FSBO) leads, and geographic farming (GeoLeads).

Come discover...

• Strategic Prospecting: Candace uses a blend of expired listings, FSBOs, and GeoLeads, with tailored scripts and a focus on genuine customer motivation to make the most of her prospecting activities.

• Role of Consistency: Regular, dedicated prospecting, and a willingness to adapt to market changes, have been key to Candace's sustained success in generating business.

• Building Confidence: Starting with basic scripts and evolving them through experience and understanding of client psychology, Candace emphasizes the importance of growing confidence through active, persistent calling.

JUMP TO THESE TOPICS

🏠 01:01 Candace's experience with REDX and success in real estate

🤔 03:32 Candace's favorite leads to prospect: Expireds, FSBOs, and GeoLeads

👔 07:11 Advice for agents wanting to go full-time

🤑 10:35 Candace's advice on real estate success: make calls, make contacts, stay organized

📞 12:36 Overcoming the fear of making phone calls and talking to strangers

🚀 15:59 The importance of having more conversations to build confidence

📅 20:48 Candace's daily routine and schedule

👨‍👩‍👧 23:19 Balancing work and family responsibilities

📲 25:44 Focus on dedicated prospecting time and hitting goals

📈 28:03 Building up activities for future results

📜 33:46 Tailoring scripts to the specific person

🗨️ 37:59 Gaining confidence over time

REACH CANDACE

⚡️Facebook: https://www.facebook.com/candace.cy.lawson/



RESOURCES

⚡️ REDX Prospecting Community: https://www.facebook.com/groups/338535896636645

⚡️ Expired Leads: https://www.redx.com/products/expired-leads/

⚡️ FSBO Leads: https://www.redx.com/products/fsbos/

⚡️ GeoLeads: https://www.redx.com/products/geoleads/

Join us for this episode of the REDX Podcast with Nichole LaVigne, a powerhouse agent in the Las Vegas market with nearly 20 years of experience in the business.

Come discover...

• The Power of Habits: The critical role of daily habits, mindset management, and continuous learning.

• Embracing Technology: How the use of technology like REDX can help manage and grow your business.

• Prospecting Never Stops: The value of continued prospecting and how passive tactics won't help you grow.



JUMP TO THESE TOPICS

📉 05:23 - The challenges Nichole faced during the 2008 crash.

🔍 07:33 - How Nichole discovered REDX and its impact on her business.

🛡️ 09:30 - Focusing on skills and mindset after the NAR settlement.

🤝 11:44 - The impact of the NAR settlement on sellers' agents and commission negotiability.

🧠 13:42 - Importance of developing positive mindset, routines, and habits in real estate.

🎭 15:17 - Roleplay and practice scripts daily to improve communication skills.

✨ 16:13 - Engage in daily affirmations and gratitude practices.

📞 17:02 - How Nichole still actively prospects for business every day.

📆 23:19 - Nichole's prospecting schedule and favorite lead type.

🤔 25:19 - An approach to expireds and for-sale-by-owners.

🔇 28:32 - How to focus on prospecting and shut out the noise.

REACH NICHOLE

⚡️Instagram: https://www.instagram.com/nicholelasvegas/

⚡️Facebook: https://www.facebook.com/groups/2194683077345290

⚡️Youtube: https://www.youtube.com/@thenicholelavignegroup-realtor

Join us for this episode of the REDX Podcast with Juan Carlos, founder of Goldbar Real Estate Community.

Come discover...

• How to develop a system in real estate that sets up consistent success

• Where to start if you're new to the business and want to grow

• How to successfully scale and expand your business



JUMP TO THESE TOPICS

🔑 03:23 The importance of finding a coach

🌱 06:34 Aligning with a coach's core values

📈 09:11 How Juan Carlos modeled coaches' businesses

🛠️ 12:28 Importance of finding what you enjoy in the business

👥 14:49 Building a team with fixed salary positions and profit bonuses

🚀 18:44 How agents can expand their mindset and implement systems

💡 20:17 The importance of using a CRM correctly

📬 21:09 Why you should send out automated email campaigns

💼 25:00 The importance of getting busy and leveraging staff

🔍 27:18 Where people can find more about him and Gold Bar

REACH JUAN

⚡️https://www.instagram.com/juangoldbar/

⚡️https://www.joingoldbar.com/

Join us for this episode of the REDX Podcast with Noel Pulanco, an established Realtor with 17 years of experience and also works as a property manager managing around 200 doors in Phoenix!



Come discover...

• The power of video: How agents can enhance their online presence, SEO, and connect with their target market organically.

• Targeting your audience: Identify your target audience and cater content to their interests and needs.

• Authenticity: Why off-the-cuff videos can be powerful in resonating with an audience

JUMP TO THESE TOPICS
🎙️ 00:09 Introduction and welcome to the podcast

📈 01:29 Importance of video in real estate and its impact on SEO & leveraging YouTube for video content

📧 03:57 Linking YouTube videos in emails for better deliverability

📚 05:47 Creating educational videos for clients

📲 08:33 Incorporating video into daily activities and avoiding overcomplication

🌟 12:31 Practice to find your own style for videos & the importance of authenticity

👥 15:43 Targeting specific audiences and topics in videos

🔗 19:39 Where you should post videos and how to connect them to your personal website

🔄 21:38 Tips for tailoring content for different social media platforms

💬 24:05 Leveraging comments and DMs for lead generation and engagement

🚀 26:03 Final advice: Don't be afraid to create video content and be consistent

🌐 27:28 Importance of having a video presence on social media



REACH NOEL

⚡️https://www.youtube.com/@HomeQwikYT



Sign Up for Brand Builder:

https://www.redx.com/brandbuilder

In this episode of the podcast, Zach uncovers...
• How to create compelling and consistent content
• How to show up on your ideal audience's feed
• Other social media strategies to attract your ideal clients

JUMP TO THESE TOPICS
🌦️ 00:41 Zach's introduction and background
🏡 04:06 Strategies for generating business through social media
📊 06:07 The benefits of going live on TikTok and YouTube
👥 12:29 TikTok is the best platform for gaining a following and leads.
🤝 15:14 Make content for the audience, not the algorithm.
🌟 19:12 Niche engagement is preferred over virality.
📍 21:14 How to use the promote button on TikTok to target a local audience.
📈 23:47 The long-term strategy of brand share market takeover.
🔊 25:37 The TikTok algorithm's lack of differentiation between paid and organic content.
📣 28:41 The importance of reciprocity and value-focused calls to action.
🎥 29:56 How to use YouTube as a platform for direct call to actions and lead generation.



REACH ZACH

⚡️https://www.tiktok.com/@zacharyloft

⚡️https://www.instagram.com/zachary.loft/

⚡️https://www.youtube.com/@Zachary-Loft



Sign Up for Brand Builder:

https://www.redx.com/brandbuilder

Episode Summary:

In this episode of the REDX Podcast, Jake Dixon shares the essential principles that enable real estate agents to excel amidst changing market landscapes. The episode is a wealth of information for agents seeking to enhance their productivity, maximize their profitability, and establish systems that foster sustainable business growth.



Key Takeaways:


Real estate agents must focus on establishing relationships, consistently communicating their value, and providing services that meet client needs profitably.


A disciplined approach to business practices, hinged on consistency, can set the foundation for successful real estate transactions.


Dixon proposes an acronym, CRMs, highlighting the importance of Consistency, Relationships, Market knowledge, and Skillset development in the real estate sector.